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14 Aug

Crochet Is The Retro-Inspired Trend We’re Loving This Summer

Cast your mind back to the beginning of summer and you might remember the pop-culture phenomenon that was Harry Styles’ Watermelon Sugar video. The clip featured Styles amongst a group of revellers on the beach eating fruit while clad in an array of brightly coloured, vintage-printed swim and resort wear.  The video also featured an extensive … Read more
06 Jul

6 H&M Items The Style Set Is Loving Right Now

There’s no denying that this summer H&M has created some real winners in the fashion department. From the puff sleeve pink dress, that’s been worn by Zeena, Karoline Dall and more, to the sheer wrap top that garnered the attention of Claire Wakeman and Katherine Omerod, the brand can certainly be credited for some of the most … Read more
29 Jun

15 Feel-Good Items I’m Loving This Summer

It’s Who What Wear’s Editor, Emma Spedding, here and for this latest shopping story I wanted to bring you something a little more personal—offering an insight into my routine and wardrobe as we all adapt to a new rhythm at home. Typically my shopping galleries are filled with strictly fashion buys, however for my feel-good edit … Read more