23 Cool Face Masks That’ll Enhance Your Summer Fits

Hopefully by now, you’ve grown accustomed to wearing a mask. You’ve got a few clean ones on hand at home at all times, you’re careful to keep them on in public, and you’re an expert at removing them properly once you’re safely back inside. Now, it’s time to actually look good wearing them, too. Below, … Read more

Plague Doctor Meets Bird of Paradise: Thomas Finney Is Making the Wildest Masks We’ve Seen Yet

When he first put on the Toucan, Thomas Finney felt transformed. He saw the bright orange, green, blue, and red leather beak hanging from his face and he was no longer himself—and, more importantly, for a moment he wasn’t in the middle of this horrific thing. Up to that point, he’d had a tough pandemic. … Read more

The Best Face Masks for Every Skin Type

If the last few weeks have taught us anything about beauty, it’s that a face mask really is the ultimate form of self-care. With a bit more free time on our hands, I think it’s safe to say we’re all masking more than ever. In fact, our Who What Wear editors’ instant chat has seen talk … Read more

Labatt and Pink Tartan Donate Face Masks to Restaurants in Canada

The companies will also donate face masks to Food Banks Canada. By Maddison Glendinning Date June 26, 2020 icon-facebook icon-twitter As many parts of Canada tentatively move into stage two of reopening, restaurants and bars are starting to be given the green light to reopen. And whilst we’re thrilled that patios will be coming back … Read more

Wu-Tang Clan, Washington Nationals, and Apple Emojis: Politicians Are Flexing the Mask’s Power

Last night, giving his victory speech at an election night event, New York Democratic congressional primary winner Jamaal Bowman looked every bit the part of the progressive. He stood behind the podium in a sharp navy blue suit worn with a light blue button-up. There wasn’t a tie in sight and the top button on … Read more

The Very Best Hair Masks for Dry, Damaged Hair

As someone who has extremely fine hair that is also very long and colour-treated, I struggle to keep it in good condition at the best of times. Right now though, as I’m about six weeks overdue for a cut and colour, my hair is crying out for some love. It’s scraggly, lifeless and the ends are dry and … Read more

15 Places to Buy Face Masks from Fashion Brands in Canada

Here’s how to protect yourself (and others!) and support a local business at the same time. By Maddison Glendinning Date May 29, 2020 icon-facebook icon-twitter With social distancing orders still very much in effect across Canada, fashion brands are increasingly coming up with ways to help support the community at this time, including pivoting manufacturing … Read more